BG Plumbing
- Clicks
- 3,280
- Conversions
- 871
- Conv. rate
- 26.55%
- Cost / conv.
- A$36.33
Most pest control websites are a list of pests and a phone number. The ones that book jobs answer three questions before the visitor has to ask: is this person licensed, what will it cost, and how soon can they come.
Pest control is a regulated trade in every state and customers know it. Licence number, insurance, and any industry membership, visible without scrolling.
Termites, ants, cockroaches, spiders, rodents, bed bugs, wasps, fleas, birds. Each page says what the treatment involves, what it costs from, how long it takes and whether anyone needs to leave the house. These pages are what rank; see the pest control SEO page.
A general treatment from-price and a termite inspection from-price. Operators who publish them get fewer price-shopping calls and more bookings than operators who say call for a quote.
Name, phone, suburb, which pest, how urgent. Nothing else. Redirect to a thank-you page that says when you will call back.
If you offer a warranty on termite treatments or a re-treat guarantee on general pests, say so plainly. If treatments are child and pet safe once dry, say that too; it is the question every parent asks.
Your technicians, your vans, your equipment. Not a stock photo of a man in a white suit.
The person with cockroaches in the kitchen is on a phone.
Conversion layout with the trust elements above the fold, service and pest pages written from your actual scope and your state's licensing wording, suburb pages for the areas you cover if you want to rank beyond your immediate suburb, Google reviews widget, schema with the licence number, GTM, GA4 and call tracking wired in before launch, hosting and maintenance by us. WordPress, because the pest and suburb page structure outgrows a site builder fast.
The site is where Google Ads campaigns for pest control land and where the SEO is built. The full channel picture for your trade is on the pest control marketing page, and every trade we build for is on the marketing for tradies hub. Month to month hosting and care, no lock-in.
Trades and service businesses, mostly. The discipline is the same for industrial: find the searches that convert, own them, and stop paying for the rest.
Same service, other trades: websites for plumbers and electrical website builds.
Most of our service websites sit between $5,000 and $8,000. We usually package the build into a retainer with SEO or Google Ads, which gives you far more value for the money. A pest control site costs about the same as a plumbing site; the pest pages add a few more pages than a typical trade but the layout is the same. Tracking setup and the first round of pest pages are included.
Home, a page per pest you treat, a termite inspections page if you do them, commercial and strata if you do it, about with the licence and the team, reviews, service areas, contact. Suburb pages if you want to rank across a metro.
From-prices for a general treatment and a termite inspection, yes. It filters the people who were never going to book and it answers the question most visitors came to ask. Exact quotes for infestations and termite treatments stay in the quote.
Yes. Every existing URL is mapped to its replacement and redirected on launch day, and we check Search Console afterwards to confirm nothing dropped.
We set it up or clean it up as part of the SEO work: correct category, services, service area, photos, and a review flow. It is the biggest source of organic calls for most pest control operators and it is usually half done.
We'll tell you whether to fix it or rebuild it.
Send a quick note. We'll get back same day, usually within an hour. No automated replies, no sales sequence, just Garo.